If a change is needed in medical services, it is vital to include doctors to be part of that transformation. It would be better that doctors can be change agents and provide easy ways by which one can use expensive health services to its best.

It has been seen that medical services are not used to its maximum value because doctors are not involved in it. Financial aspect is being handled by the management, which can include officials as hospital manager, lab heads and an imaging center people.

Doctors, who have to treat patient should be made in-charge of such facilities, so that they provide cost effective treatments. It has also been revealed that physicians are not allowed to run medical facilities as per law, which is thought to be the biggest shortcoming.

Among all, family doctors have to bear the maximum brunt, as earn their bread and butter by fee-for-service medicine facility. More or less, they are thought to be non-existing part of medical fraternity. Such partiality can be commonly seen in England, as price competition exists there as well.

"Physicians, we have found, like to learn and get educated in an ecosystem that they can trust”, were the words of Michael Banks, who is President of the Doctors Channel.